Epic v. Apple lawsuit reveals what Epic Games Store pays without spending a dime video games

Epic v. Apple lawsuit reveals what Epic Games Store pays for free games

If you’ve ever puzzled what it truly prices when one in all these huge online game providers are giving freely “free” video games, effectively, the invoice for the Epic Games Store was $11.6 million for the primary 10 months of its existence.

The data got here to gentle on Monday as a part of Epic Games’ lawsuit vs. Apple Computer. Writer and online game historian Simon Carless mentioned a spreadsheet displaying 38 titles, given away between December 2018 and September 2019, was “accidentally published early” as a part of a trove of lawsuit paperwork and reveals.

The giveaways launched throughout that interval reveal attention-grabbing knowledge factors about how a lot Epic Games paid for the privilege handy out free video games in an effort to lure in new customers. The first sport launched as a part of that promotional push, Subnautica, proved to be one of many retailer’s hottest, with 4.6 million entitlements, netting Epic greater than 800,000 new accounts. Subnautica was additionally one of the crucial costly buyouts for Epic at $1.4 million. That labored out to a price of $1.74 per new Epic account, which might seem like a stable return on Epic’s funding right here.

Other video games, like Super Meat Boy, Rime, For Honor, World of Goo, and the Jackbox Party Pack, earned Epic new customers for about 50 cents every — partially as a result of Epic paid far much less (between $45,000 and $63,000) for these older titles than it paid for video games like Subnautica, Mutant Year Zero ($1 million), or the Batman Arkham sequence ($1.5 million).

Metro: 2033 Redux is listed as costing Epic zero {dollars} to buyout, however that obvious anomaly appears to be a results of Metro Exodus’ Epic Games Store one-year exclusivity in 2019.

What the information doesn’t present is how a lot Epic paid for every week of free Grand Theft Auto 5 giveaways on the Epic Games Store, which it did in May 2020.

In-court proceedings for Epic and Apple’s lawsuit began on Monday (with shouting from Fortnite fans who had gotten one of many public areas obtainable to the proceedings). The two dragged one another to federal courtroom late final summer season, after Epic circumvented Apple’s App Store on the in-game sale of Fortnite foreign money, to keep away from paying royalties it considers too excessive and undeserved by Apple.

Apple has countered that Epic and its “Coalition for App Fairness,” protesting Apple’s practices, are disingenuously attempting to keep away from paying truthful and customary royalties for promoting to an iPhone set up base numbering more than 1 billion devices, worldwide.

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