OnePlus Leads Premium Smartphone Market in India in Q2 2020

OnePlus Leads Premium Smartphone Market in India in Q2 2020
OnePlus might have launched the Nord with hopes of gaining extra traction with individuals trying to purchase a mid-range smartphone, however the firm can be main within the premium phase in India. That’s in response to Counterpoint Research, which simply launched its report on the Indian premium smartphone phase.

According to that report, OnePlus is now on the prime within the phase, capturing virtually 29% market share in India. It’s adopted intently by Samsung which is just a bit decrease than 29% within the nation. OnePlus and Samsung are adopted by Apple, which noticed intense competitors in opposition to the iPhone 11.

The report attributes OnePlus’s success within the phase to the OnePlus 8 collection 5G and the next price minimize on the OnePlus 7T collection. The report additionally mentions that the OnePlus 8 captured the highest spot within the premium phase and the OnePlus 8 Pro captured the second spot within the ultra-premium phase. Speaking of the extremely premium phase, Apple is main in that exact market with a 42 p.c market share. In the ultra-premium phase, Samsung and OnePlus are available at second and third place respectively.

Also highlighted by the report is the entry of latest smartphone manufacturers within the extremely premium phase. The report highlights the Mi 10, Oppo Find X2, and Vivo X50 Pro as smartphones which might be marking the entry of those manufacturers into the extremely premium phase within the nation. In reality, Counterpoint Research says that the Vivo V19 gained the second spot within the premium market phase throughout the quarter of its launch.

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