Samsung launches digital platform to let clients purchase smartphones on-line from close by offline shops

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Samsung launches digital platform to let customers buy smartphones online from nearby offline stores



Phonemakers are arising with new options to offer providers to clients staying at residence as a result of COVID-19 lockdown. In this spirit, Samsung has provide you with an offline-to-online resolution that permits clients to browse on-line and order smartphones obtainable at offline shops close to them. The firm has launched this new digital platform in India in partnership with Benow. The platform goals to carry 1000’s of Samsung offline retail shops throughout the nation on-line to assist clients buy smartphones from their native retailers proper from the consolation of their houses. Xiaomi and Vivo too have launched offline-to-online gross sales options to assist clients browse and buy smartphones from offline shops of their neighborhood through the net ordering route.

Samsung claims more than 20,000 offline retailers have already signed up for the digital platform, which permits shoppers to purchase Galaxy smartphones on-line from their neighbourhood shops. Customers can browse and make funds on-line via Benow and the smartphone shall be delivered to their doorstep. “The new digital platform enables millions of consumers in India to tap their local dealers to buy Galaxy smartphones online. It also helps Samsung’s large number of offline partners reach out to their local consumers online,” stated the corporate in its press launch.

How Samsung’s offline-to-online platform works

  • Samsung shares the small print of its authorised sellers with Benow. Following this, the seller will get a hyperlink on their cellular quantity. The seller then registers for the platform and downloads the Benow App.
  • The app permits sellers to make a web-based catalogue of Galaxy smartphones. This catalogue may be edited so as to add newer fashions. Once {the catalogue} is prepared, it may be shared with clients through e-mail, SMS, and WhatsApp. The seller also can share the hyperlink on their social media channels.
  • On the buyer finish, potential patrons can browse all the catalogue and buy Galaxy smartphones of their selection via the hyperlink shared by the seller. The second a buyer locations an order, the seller will get a notification. The latter then checks the Benow app to get the shopper’s particulars and generate the cost hyperlink via Benow.
  • The buyer has the choice to pick out numerous cost strategies (COD, bank card, debit card, straightforward EMI, and many others.) to make the cost. Upon transaction, each the shopper and the seller get digital cost slips and the telephone is delivered to the shopper.

“With this new platform, our consumers will be able to browse, select, order, pay and receive their Galaxy smartphone from the comfort of their homes. This will ensure that our consumers don’t have to step out to a physical store at a time when social distancing is the new normal. At the same time, the new platform enables thousands of physical retailers to connect with local customers online,” stated Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India.




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Ashish is without doubt one of the youngest members of 91mobiles, and a current tech geek convert. When he isn’t churning out articles, you’ll discover him watching sports activities or binging TV exhibits. He listens to John Mayer when beating Delhi visitors.

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