Described on its Play Store itemizing web page as “India’s own short video app”, Moj is accessible in 15 Indian languages. However, identical to Sharechat, the listing of supported languages doesn’t appear to incorporate English. The app helps 15-second video clips embellished with particular results, stickers and ‘magical emoticons’. As you’d anticipate from a wannabe TikTok different, it additionally helps lip-syncing.
The app additional guarantees “Cutting-edge Magic filters” that permits customers to “create exclusive Music Videos with special effects at full sync with the music’s beat”. As one would anticipate, the app can also be highlighting its Indian roots. It is being marketed as a “Made in India app for Indian users”. Moj just isn’t but obtainable on iOS, however one would anticipate that to occur sooner slightly than later.
With TikTok changing into one of many largest and most notable casualties of the prevailing anti-China sentiments in India, a number of new apps are jostling for positions to take over the mantle of India’s hottest short-format video app. Most of these, like Mitron and Chinagari, have confronted controversies concerning their data-security and privateness insurance policies. One would hope that a longtime developer like ShareChat would take the required precautions to keep away from any undesirable consideration.