TikTok, the favored short-video sharing platform, has achieved over two billion downloads globally on App Store and Google Play Store, in line with Sensor Tower Store Intelligence estimates. The app has achieved this milestone simply 5 months after it crossed the 1.5 billion downloads mark. TikTok in Q1 2020 had generated most downloads for any app in 1 / 4, accounting to greater than 315 million installs. This is basically as a result of present COVID-19 pandemic that has pressured folks to remain at dwelling, resulting in a spike in TikTok downloads.
Interestingly, India has been the most important drivers of TikTok installs, with over 611 million lifetime downloads. China got here in second place with round 196.6 million installs or 9.7 % of whole downloads for its model of the app, dubbed as Douyin. This doesn’t embody third-party Android retailer installs within the nation. Furthermore, the USA is the third-biggest nation with 165 million installs. Google Play Store has accounted for 1.5 billion installs or 75.5 % of the entire, whereas Apple’s App Store generated 495.2 million downloads or 24.5 %.
Lifetime consumer spending on TikTok has surged to $456.7 million, virtually 2.5 instances the $175 million the app had generated when it reached 1.5 billion downloads. China accounted for $331 million in income, the US viewers spent $86.5 million, whereas Great Britain ranked the third place, with $9 million in income. The App Store accounted for many of the income, with a complete of $435.3 million, whereas Google Play generated $21.4 million in income. This goes on to counsel that the app has hit new ranges of consumer engagement and recognition, particularly throughout a pandemic.