Ubisoft will maintain its identical pricing technique for its next-generation video games coming this fall, Ubisoft CEO Yves Guillemot mentioned throughout an earnings name Wednesday. Video video games launched in the course of the Xbox Series X and PlayStation 5 launch home windows will stay $59.99 — a minimum of, for now.
This is in distinction to an announcement made by NBA 2K21 writer 2K Games that its next-gen basketball sport would value $69.99, whereas the Xbox One, PlayStation 4, Windows PC, Nintendo Switch, and Google Stadia’s model will stay $59.99. 2K Games mentioned that Xbox Series X and PlayStation 5 gamers received’t get a free next-gen improve, like different publishers of cross-gen video games are providing.
Current-gen video video games have largely value $59.99 for 15 years, since 2005 when the Xbox 360 was launched. Standard costs didn’t enhance when the PlayStation 4 and Xbox One got here out in 2013. 2K Games’ announcement of its $10 enhance signaled, to many, an industry-wide price enhance was coming. It’s assertion was the primary on next-gen pricing — and Ubisoft’s announcement means there’s clearly no consensus between publishers relating to costs — a minimum of, not but. Ubisoft’s wording in the course of the name leaves room for a price enhance sooner or later sooner or later — the assertion specified that its “Christmas releases” would stay $59.99, with no enhance deliberate proper now.
It’s solely doable that Ubisoft will enhance costs for absolutely next-gen video games. During the decision, Guillemot was cautious in his wording that the main target for this pricing was on the video games launched this vacation season. The writer plans to launch Watch Dogs: Legion and Assassin’s Creed Valhalla later this yr on present and next-gen platforms.
Third-party sport publishers sometimes set their very own upgrades, and are free to resolve whether or not or not they’ll embody cross-generational upgrades without cost. Many publishers are promising simply that, although: CD Projekt Red will supply one for Cyberpunk 2077, Crystal Dynamics for Marvel’s Avengers, and Electronic Arts for 2 sports activities titles, Madden NFL 21 and FIFA 21. Microsoft, too, has a system in place for this with its Smart Delivery function. However, neither Sony nor Microsoft have introduced the pricing on their first-party video games, and it’s clear there’s no commonplace but.
We’ve reached out to Ubisoft for extra data.