Vivo is Now the Second Largest Smartphone Vendor in India

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Vivo is Now the Second Largest Smartphone Vendor in India
In spite of the coronovairus pandemic and the devastating influence it has had on the financial system over the previous couple of months, India’s smartphone market posted glorious outcomes through the quarter ended March 2020. According to Canalys, the general market grew 12 p.c year-on-year, with shipments hitting 33.5 million items. Xiaomi continued to rule the roost, managing to extend its lead on the high with a market share of 30.6 p.c, delivery 10.3 million smartphones within the quarter.

Fellow Chinese vendor, Vivo, elevated its shipments by a whopping 50 p.c, changing Samsung because the second-largest smartphone vendor within the nation. According to the report, Vivo shipped 6.7 million items within the nation, grabbing a market-share of just below 20 p.c throughout Q1, 2020. Samsung, Realme and Oppo rounded off the top-5 with 6.3 million, 3.9 million and 3.5 million items, respectively.

Chart Courtesy: Canalys

As is to be anticipated, although, Canalys says that the Indian smartphone market will shrink considerably through the present quarter due to the pandemic, because the lockdown stays in pressure not less than as much as May third and distributors battle with supply-side points within the speedy future. Much will even rely on whether or not the federal government relaxes some restrictions subsequent week because the nation seems to get again to a semblance of normalcy within the coming days.

According to Canalys analyst, Madhumita Chaudhary, client demand will enhance as soon as the lockdown restrictions are lifted, however “worker availability, which depends heavily on opening state borders and allowing public transport, will be a key issue for vendors and ODMs”. She additionally stated that on-line channels are anticipated to outperform offline channels as worry of the virus will forestall most individuals from going to retail shops and purchasing malls.

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