Vodafone has introduced that its European operations will probably be solely powered by renewable power sources from July.
The operator’s announcement follows a gathering of G7 leaders in Cornwall, UK earlier this month the place tackling local weather change was excessive on the agenda. The 2021 UN Climate Change Conference will probably be held in Glasgow in November the place extra definitive motion is anticipated to be introduced.
Companies like Vodafone should not ready for international leaders to take motion and have begun lowering their environmental affect.
Vodafone says as we speak’s announcement is a step in direction of its bigger objective of lowering its carbon emissions to net-zero by 2030 and throughout the corporate’s complete worth chain by 2040.
Nick Read, CEO of Vodafone Group, mentioned:
“From 1 July 2021, Vodafone’s prospects throughout Europe could be reassured that the connectivity they use is solely powered by electrical energy from renewable sources.
This is a serious milestone in direction of our objective of lowering our personal international carbon emissions to web zero by 2030, serving to our prospects scale back their very own environmental footprint and persevering with to construct an inclusive and sustainable digital society in all of our markets.”
Vodafone’s authentic plan was to succeed in 100 p.c renewable power use by 2025 however introduced ahead that plan in July 2020 to realize it this 12 months. The operator is dedicated to reaching the identical step-change in Africa by 2025.
Despite a 47 p.c year-on-year enhance in cell information visitors, Vodafone’s power use has remained broadly flat over the previous 12 months. This was achieved by way of elevated use of extra energy-efficient cell know-how and analytics, together with M-MIMO which is round 70 p.c extra environment friendly than 4G. The operator has additionally been regularly switching off its legacy 3G community which has a better power-consumption over newer generations.
As a part of its marketing campaign to encourage different firms and people to scale back their environmental affect, Vodafone says it’ll make its branding ‘green’ throughout key digital and social channels in 12 markets.
(Image Credit: Vodafone)
Find out extra about Digital Transformation Week North America, going down on November 9-10 2021, a digital occasion and convention exploring superior DTX methods for a ‘digital everything’ world.